Snagit for Small Business: Playing Multiple Roles in a Fast-Paced World

Being a small business is tough. Small businesses have fewer staff members and the same amount of work to do. And often, employees play multiple roles within the organization. Ally Parson is a perfect example. Ally Parson acts as Human Resources, Marketing, Customer Relations and more at Café Milano in Washington, D.C. Her responsibilities are widespread and require her to be extremely efficient to manage multiple projects and stay on schedule. But with her dedication to quality and a little Continue reading

Five Tips From Stacey Harmon for Integrating Snagit into the Getting Things Done Framework

A long-time advocate of David Allen's Getting Things Done (GTD), Stacey Harmon has taken full advantage of available technologies to increase her business savvy. Keeping the GTD concept in the forefront of her mind has allowed her to efficiently manage her responsibilities; breaking each project into smaller, actionable, and cross-off-able tasks. Because of it, she's able to stay organized and on top of things, even while running a business, flying across the country to give presentations, and writing Continue reading

Camtasia Small Business Drive: Netvantage, Week 4

In the final week of the Camtasia test drive, Netvantage Co-Founder Adam Henige reflected back on their month of screencasting. What have you discovered during your fourth and final week of the test drive? This week we started down a road that will hopefully provide a new revenue opportunity for us - training. We've often considered doing live SEO and pay per click management training, but given how time intensive that can be, it didn't really make sense from a business standpoint. Camtasia's Continue reading

Camtasia Small Business Test Drive: Loudpixel, Week 4

In the final week of the Camtasia test drive, Loudpixel Co-Founder Allie Siarto reflected back on their month of screencasting. What are some of the lessons learned during this test drive? Using Camtasia for screencasting really got us thinking about how we can improve our processes and communications. We love process, and a solid screencast certainly helps us to create a process around our sales and training. Rather than go through the same motions each time we work with someone new, we can Continue reading

Camtasia Small Business Test Drive: Week 3

It's the third week of the Camtasia Small Business Test Drive! You can also catch up on the first and second week blog posts. This week each business gave us their persepctive on how things were going with Camtasia today versus during the first week. Are they using it in ways different than they originally thought they would? Are there new barriers that popped up? What's been the initial reaction to their finished screencasts, both internally and from their clients? CiesaDesign www.ciesadesign.com @CiesaDesign CiesaDesign Continue reading

Camtasia Small Business Test Drive: Week 2

We're turning the corner to the second week of the Camtasia Small Business Test Drive! If you missed out on the first week, catch up here. This week each business created their first (or in some cases, second or third) screencast and sent us an exmaple. They also shared with us a little about their process, how they prepare and edit their videos, what challenges they faced, etc. CiesaDesign CiesaDesign consists of 16 staff members with a wide range of skills in print and digital communications. Continue reading